In October 2025, we launched a new corporate advertising series titled “Building a Smoother Tomorrow.”

The ShinMaywa Group is involved in many products and services that support people’s everyday lives. To help more people recognize this presence and understand the value we provide, we’ve introduced an ambassador character named “MayMay,” an alien who has come to Earth for a field trip. Through MayMay’s perspective, we charmingly showcase how the ShinMaywa Group’s technologies and presence support an astonishingly smooth daily life.

The illustrations were drawn by Keiko Shibata, who is very popular for her "Pan Dorobou" series of picture books.

Keiko Shibata's profile can be found on the "Advertisement" page.

ShinMaywa Group Ambassador "MayMay"

This curious little explorer is a friendly visitor from another planet.

Back on MayMay’s home world,  something their family told them sparked their interest in planet Earth.
As MayMay’s family spoke of a world full of vibrant nature, incredible technology, and the earthlings who invent that technology, MayMay could hardly contain their excitement.